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Zoom Attar Mitti Perfume Concentrate
Zoom Close up of sun-baked pottery which is steam-distilled to create Attar Mitti, a perfume that smells like the wet earth after rain
Zoom An Indian copper deb and bhapka, distillation equipment, steam-distilling aromatic materials into perfume

Attar Mitti Perfume Concentrate

$160.00
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Grounding, Earthy, Fragrant

The Scent of Life

Attar Mitti smells like the wet earth after the first monsoon rain. In India, with its extreme weather and seasons, molecules from plants and minerals bake in the earth over the long hot summers. When the first monsoon rain falls, like a deluge, these molecules are released and the strong and powerful scent of petrichor fills the air.

For centuries, perfumers in Kannauj have been capturing this magical, primordial scent in a natural perfume, Attar Mitti.

  • Smells like wet earth after the rain with a hint of Sandalwood
  • Cooling and grounding properties
  • Oldest known natural perfume that captures the scent of petrichor 

Attar Mitti Perfume Concentrate

$160.00

Attar Mitti || Essence of the Earth

The oldest known natural perfume that captures the scent of wet earth (petrichor).

Just like the monsoon rain, this perfume has been valued for its cooling and grounding properties.

It smells beautiful on its own, or under your favourite scent as a perfume enhancer.

All over the world this scent summons memories of childhood and nature, of storms and clouds, and the wet earth left behind. This primordial perfume is the scent of life.

In the Vedas, the earth element is the only one that is perceived by all five senses, making Attar Mitti a full sensory experience.

Ancient Wisdom

Bringing you centuries of alchemy, straight from the source

Sweet fragrance of the Earth

The smell of the earth, especially after the rain, has been evocative to humans for millenia. In the Bhagavad Gita (approx. 400BCE), Krishna says:

"Arjuna, I am the taste of pure water and the radiance of the sun and moon. I am the sacred word and the sound heard in air, and the courage of human beings. I am the sweet fragrance in the earth and the radiance of fire; I am the life in every creature and the striving of the spiritual aspirant."

TIPS AND TRICKS

How-to

Attar Mitti is loamy, fresh, cooling and fragrant. Use it in warm weather or when you need to feel grounded. Wear it on its own, or as a perfume enhancer with your favourite scent. It blends well with almost anything, especially florals.

• All of our perfumes are gender-neutral.

• Apply this perfume oil to pulse points and deeply inhale.

• It will react with your skin and natural oils, transforming into a scent unique to you.

• Wear it with another perfume for a custom scent. Complements Motia and Champaca.

The Scent of Life

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Details

Deg-bhapka distillation

Attar Mitti is distilled using an ancient technique called the deg-bhapka system. Archaeological evidence of terracotta stills from the Indus Valley Civilisation indicates this method was in use thousands of years ago.

Sun-baked earthenware and water are poured into copper vats (degs), which are then sealed shut with mud. A bamboo pipe connects the deg to the copper receiver (bhapka) which is placed in cold water.

The degs are gently heated with natural fuel, creating steam inside. The steam carries the fragrant molecules from the earthenware through the bamboo pipe into the bhapka, where it condenses over Mysore Sandalwood Oil. The Sandalwood Oil not only absorbs the molecules of the earth, but transforms through the heat of the process, resulting in Attar Mitti.

Ingredients

Primary note: Petrichor and Mysore Sandalwood Oil

Other notes: Signature blend of essential oils

Carrier: Jojoba Oil*

*Certified Organic

All of our products are natural and non-toxic and cruelty free.

FAQ

What makes your perfumes special?

If you use your perfume a few times a day, every day, it could last up to six months. If you're using them on special occasions, they can last years.

In terms of longevity, our perfumes can last for years and years. Keep them away from extreme heat to avoid damaging the scent.

Once you apply the perfume, it will last on your skin for hours. We use a base of Organic Jojoba Oil because it's odourless and also because it's similar to our skin's natural sebum. This means that when you apply it on your skin, the Jojoba Oil will hydrate it, so the perfume can sit on top rather than sink in and disappear. You may not notice your perfume after ten or so minutes due to olfactory fatigue, but people around you will still notice it.

How long do they last?

If you use your perfume a few times a day, every day, it could last up to six months. If you're using them on special occasions, they can last years.

In terms of longevity, our perfumes can last for years and years. Keep them away from extreme heat to avoid damaging the scent.

Once you apply the perfume, it will last on your skin for hours. We use a base of Organic Jojoba Oil because it's odourless and also because it's similar to our skin's natural sebum. This means that when you apply it on your skin, the Jojoba Oil will hydrate it, so the perfume can sit on top rather than sink in and disappear. You may not notice your perfume after ten or so minutes due to olfactory fatigue, but people around you will still notice it.

I don't usually wear perfume. Will I like this?

Quite possibly! We have a lot of customers who haven't worn perfumes for years but love using ours. Many customers with sensitivities to synthetic fragrance, or who don't like commercial scents, find our perfumes absolutely wonderful. They are a portal into another world, and wearing them is not only a form of adornment, but can change how you feel and move through the world.

Feel free to get in touch with us if you have any questions. If you'd like to try them all, check out the Jannat: Perfume Discover Set.

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